Skip to Content

This is archived information!

Search current Handbook for current unit information.

Market Research and Forecasting - STAT328

Advanced quantitative methods including conjoint analysis, principal component analysis and other statistical techniques that have important applications in market research form the first part of this unit. Emphasis is placed on market research applications. The unit then covers methods for modelling and forecasting trends based on time series data, including procedures for seasonal adjustment.

Credit Points: 3
When Offered:

S2 Evening - Session 2, North Ryde, Evening

Staff Contact(s): Dr Tania Prvan
Prerequisites:

39cp including (STAT270(P) or STAT271(P) or BIOL235(P) or PSY222(P) or PSY248(P)) Prerequisite Information

Corequisites:

NCCW(s):
Unit Designation(s):

Commerce

Science

Social Science

Unit Type:
Assessed As: Graded
Offered By:

Department of Statistics

Faculty of Science

Timetable Information

For unit timetable information and session dates for external offerings please visit the Timetables@Macquarie Website.